A clear catalogue.
Product and category structure
From product discovery to fulfilment
E-commerce.
Built for the sale and what follows.
An online shop shaped around your products, customers and daily operations. I design, develop and support e-commerce websites that make the buying journey clearer.
- Simply Worktops
- Sumison
Your developer. Your direct contact.
A proper starting point
Your products.
A better shop.
An online shop needs to make buying straightforward and make the day-to-day work manageable. I design and develop e-commerce websites around your products, customers and operations, with direct support from the person who understands the build.
The right platform depends on the catalogue, stock process, product options, payment requirements and the people running the shop. I work with WooCommerce, Shopify, OpenCart and Magento, and can explain the practical differences before a decision is made.
A small catalogue with simple delivery needs a different solution from trade pricing, several sales channels or a complex product range. We plan those requirements first so the platform supports the business instead of creating more manual administration.
What matters in the work
Designed to fit.
Built to work.
Easy to buy.
Responsive shopping and checkout journeys
Connected operations.
Payment, stock and operational integrations as agreed
A practical handover.
Search foundations and practical handover
From the portfolio
Different businesses.
Individual thinking.
A few examples of the websites and long-term relationships behind my work.
Simply Worktops
A detailed catalogue. Support beyond launch.
A WooCommerce website for Simply Worktops, backed by my ongoing SEO, AIO, Google Ads, hosting and website maintenance services.
- WooCommerce
- Web Development
- SEO & AIO
Sumison
Sumison is a Manchester-based trade business, manufacturing its own products and selling through several channels. Sam has worked with the business for around eight years, working across several e-commerce websites specialising in doors, handles and hardware.
- Web Design
- E-Commerce
- Web Development
The detail behind the work
A considered approach.
From the start.
The choices, practical details and support that shape your project.
01Make products easier to find and buy
I plan category navigation, product information and the route to checkout together. Customers need to understand variants, availability, delivery and the details that affect their decision before they pay. On mobile, those choices need to remain clear and usable.
The build can include product and category setup, payment integrations, useful forms and content editing within the agreed scope. Catalogue imports, custom pricing rules and specialist checkout behaviour are assessed separately so the starting price is not confused with every possible feature.
02Connect the store with the work behind it
A store may need to communicate with stock, fulfilment, accounting or multi-channel systems. We check the available APIs, data rules and responsibilities before choosing an integration route. Good error handling matters as much as the successful order.
Sumison provides a trade-commerce example using WordPress, WooCommerce and Elementor, with customer-specific pricing features and Linnworks integration. Simply Worktops and Blanket Box show other WooCommerce work with ongoing search, advertising and support. Each example should be read in the context of its own brief.
03A clear starting point from £1500 plus VAT
E-commerce websites start from £1500 plus VAT. The proposal defines the design, catalogue scope, checkout setup, on-page SEO and first-year website/email hosting on hosted builds. Managed WordPress stores include the appropriate Pro toolkit.
Payment-provider fees, hosted-platform subscriptions, premium third-party services and bespoke integrations are identified separately. A growing shop also needs a sensible maintenance and recovery plan, because live orders and customer accounts change continuously.
04Keep improving the store after launch
I can support ongoing maintenance, Google Ads, SEO and AIO around the needs of the shop. E-commerce SEO starts from £400 plus VAT a month and can include category and product work, Merchant Center/free listings support, monitoring and website improvements within a defined scope.
Tell me what you sell, how you fulfil orders and where the current store gets in the way. I will help you plan a platform and a customer journey that fit the way the business actually works.
A clear starting point
A proper plan.
A clear quote.
Choose the support your business needs now, with the scope agreed before work begins.
Discuss your projectYour starting price
From £1,500
- E-commerce design and development
- Product/category and checkout setup as agreed
- On-page SEO foundations
- 12 months website and email hosting on hosted builds
- Managed Pro toolkit on WordPress builds
Plus VAT · per project
Catalogue complexity, imports, bespoke integrations, payment-provider fees and external platform subscriptions are scoped separately.
Before we get started
Good questions.
Straight answers.
How much does an e-commerce website cost?
Projects start from £1500 plus VAT. Catalogue size, product rules, imports, integrations and platform costs affect the full proposal.
Can you build a trade website with customer pricing?
Yes. Trade pricing, customer groups and other account features can be scoped around the platform and your pricing rules.
Do you provide ongoing marketing and maintenance?
Yes. SEO, AIO, Google Ads, hosting and maintenance can be agreed separately around the store’s requirements.
Connected services
Find your next step.
Your next chapter
Good things start
with a conversation.
Tell me what you are working towards. I’ll help you find a useful next step.