Transport & logistics
Built to keep moving.
AJP Logistics provides urgent haulage and specialist transport, alongside equipment and plant sales and hire.
The business behind the website
AJP Logistics provides urgent haulage and specialist transport, alongside equipment and plant sales and hire. The business serves customers across the UK, with a range extending from truck-mounted forklifts and cranes to barriers and site equipment.
That breadth gives the website two connected jobs: explain what the business can provide and help visitors find the right route to the team. Someone arranging time-sensitive transport has a different starting point from someone comparing equipment for a site.
The website needs to make those different requirements easy to navigate. Clear service categories, useful product information and prominent contact details put the practical questions first: what is available, where it can be supplied and how to discuss the job.
My work with AJP covers web design, development, hosting, SEO, maintenance and advertising support. The website presents the transport and equipment sides of the business through their own sections, with service information and contact routes connected throughout.
Photography of vehicles and equipment sits alongside the service detail. It gives the specialist offer a visible context, while dedicated pages provide room to explain the individual services and the business’s UK coverage.
Considered from every angle
Transport services and equipment sales and hire have distinct routes through the navigation.
Transport services and equipment sales and hire have distinct routes through the navigation. Visitors can begin with their requirement, then move into the more specific information relevant to the job.
Vehicle and equipment photography helps explain a specialist range.
Vehicle and equipment photography helps explain a specialist range. Service pages combine those visuals with practical details, giving visitors more to work with than a list of names alone.
Telephone and enquiry routes sit alongside the service information.
Telephone and enquiry routes sit alongside the service information. For urgent haulage, the page directs visitors towards the team, while coverage and location information provide useful context for planning a job.
Search visibility
A snapshot of the business’s Google Search activity, showing how people discover its website and search for the brand.
Source: Google Search Console, 18 September–15 October 2026. Web search, all countries and devices. Property: https://www.ajplogistics.co.uk/. Clicks and impressions cover this property; position is the average for the named brand query during this period.
People behind the project
The website connects a varied specialist offer with clear service pages and direct contact routes. Customers can explore the transport business, understand the equipment range and approach AJP about the requirement in front of them.
Design and development are supported by my hosting, SEO, maintenance and advertising work, bringing the website and its ongoing digital support into the same relationship.
A closer look
A few views of the pages and the experience on different screen sizes.
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